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Own brands

ami

ami is the brand that brings the lowest price with the highest quality, redefining the word “value”.

ami is American Foods International’s own brand, created to compete head-to-head in the US, Caribbean and South American markets, offering a multi-segment product range from food to personal care, cleaning and pet supplies.

Inspired by international models, ami redefines what “value” means: not just smart pricing, but also consistent quality, modern marketing and a versatile portfolio designed for everyday life. It’s a brand created for discerning consumers who want more for their money and aren’t willing to sacrifice style or confidence. ami is accessible, yes, but also aspirational, approachable and poised to become a benchmark in its category.

A mother cooking penne with ami chopped tomatoes while her two children watch, with a pack of ami penne rigate on the counter
Shopper choosing ami products in a supermarket